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Viral Marketing Tips

• Include freebies to the greatest extent you can. One of the most important tools of viral marketing, free products or services that have some value for the customer can really give your business immediate exposure. Try free email services, free software, free information, etc.
  
  
• Use existing networks effectively. Request ten to twelve people in your immediate network, for instance, to speak to ten or twelve other people about your products. Social media networks thrive on this kind of networking. Use your membership in these social media sites to start networking and providing some exposure to your business.
  
  
• You should put forth a very simple message that can be carried on all your important promotional material – like in your emails, on your website, in the software downloads you provide or reports you make available. The simpler your message, the easier people will find it to remember.
  
  
• One of the most cost-effective ways of promoting your home-based business is to make the best use of others’ resources as well. For example, you could place your advertisement on your affiliate’s website for no cost at all, you could give away free articles, ebooks or report and a single media release about your business could be picked up a large number of print publications.
  
  
• Having initiated these marketing strategies, you should equip your business to handle a sudden increase in sales. Not only should you be prepared to handle taking the orders, the billing, shipping and tracking, you will also have to have enough resources like mail servers to handle any increase in mail and enough support staff to handle the increase in customers.